Making money on the World Wide Web
Dave Sifry, head honcho at Technorati, the blog search engine, has given us another State of the Blogosphere assessment. Essentially he says:
* The blogosphere is now 100 times larger than it was 3 years ago.
* The blogosphere is doubling in size every 200 days.
* 175,000 blogs are created each day — two every second.
* 70 pc of pings that Technorati gets are from spam blogs.
* Daily posting levels are at about 1.6 million posts per day (18.6 per second).
* English has retaken the lead as the most spoken language in the blogosphere (Japanese is only 1 pc behind).
All this shows what a great market the Web is for commerce of all sorts. Take the business behind this Website, Syntagma Media. Over on Syntagma, there’s an assessment of its growth in July:
In the month of July Syntagma Media’s basket of key indicators showed an increase of 20.8 pc. Annualized that represent a 250 pc growth rate.
July, of course, is traditionally a slow month for commerce, the exceptions being anything related to travel, tourism and vacations in general. So our true growth is probably somewhere between 300 and 400 pc — a rate that outperforms even Hong Kong in its heyday.
As we often say, blog networks — whether interpreted as geeky outlets for techy types, or online, distributed magazines, like Syntagma — are a good business to be in.
To press this message home, we’re going to be running a new series titled, Making Money Online.
Stay tuned for that one.


