Syntagma Digital
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The Money Log

How To Succeed by Failing

Steven Sonsino of the London Business School believes that more companies should allow employees to try out new methods even if they fail.

He says, “Too many senior executives and owners of small businesses have their set way of doing things and end up micro-managing.” This can lead to paralysis in the business through fear of making mistakes.

The best businesses, small or large, encourage workers to try out new ways of doing things whatever the results. This invariably makes the business more successful.

Robert Myatt, Director of business psychology firm Kaisen Consulting confirms this : “If you talk about risk-taking then come down on people like a ton of bricks, it will send out a completely contradictory message.”

The ideal situation is to allow experimentation within reason. In many ways, the people who do the job will know more about it than you do, and what will work, and what will not.

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Making Money Online: 4. Building an Online Business

Building an online business can be a complicated process unless you know the right way to go about it. Here Daega Smith shows us his way :

Online business has now been a trend in the modern day of doing business. It is an effective way to make product selling and responding to client orders or comments. With this trend, all of us are hooked to do it. In order for us to build an online business, here are the following tips that we need to know:

1. Register a domain. It is important to have this item because you needed a contact to host the website you are planning. Of course, you must make bargains with different sectors having business like this.

2. Hosting account setup. Having a private account for your website will truly help.

3. Create a simple web site. As we all know it, your website will say all about your business. It will be your window to potential clients. So when you make it, be read and be able to attract huge number of purchases.

4. Upload files to the designated website. All information needs to be placed in the website for all customers to know what you are selling or marketing. Give them all the needed data. These items will now serve as proofs that your product is good enough to be patronized.

5. Auto-responding component setup. Customers make an inquiry about a product or service is a nice start up business. For this reason, an online form that will convince them to make inputs related to orders, etc. is surely a hit. It is more effective if you can provide an auto-responder because customers need not to wait long for your answer.

6. Order process automation. The faster you transact business, the more you win great number of clients. It is effective to do it online because majority of the people are hooked on the internet’s light.

Formulating a Plan
To build any online business, begin with its concept. Online business is more powerful than the method of doing business before. Imagine, everyone has to personally go to a store to buy items but now you can just do it in a single click. After clicking the desired item, you will be prompted to confirm payment details. Before payment was only done in cash, but now, you need to have an ATM or credit card. If everything is already done, then that’s it. You will just have to wait for your ordered item to come in front of your door. As simple as that!

If you plan to make an online business from the beginning, it is vital to make sure you are starting with nice ideas for your business. You must think what you can do best and start from it. Widen your horizons by doing researches related to your weaknesses. Make those liabilities of yours into great assets. By doing these things, you will be a surefire winner of your endeavor.

What are the in-demand products online? Based from surveys, the following are the products commonly being bought via internet:

1. Computer products and accessories. It is high-tech world nowadays and the need for computers and other devices are increasing. This is a big source of possible sales because it is will be noticed by the public.

2. Books and other references. Majority of the people loves to read books of all sorts – it can be fiction or non-fictions, biographies, academic subjects, fashion magazines, etc.

3. Travel packages. To advertise the latest tour packages and cool discounts!

4. Clothes. What’s in and what’s hot in the fashion industry is the usual content of this advertising.

5. Music (audio CDs). We all love music so it is another mine to make business.

6. Gifts for all occasions. The many occasions we celebrate can be a good source of income to all aspring online businessmen.

7. Investments. Investing money or capitalizing on a business is one sure method to attract people. It has big impact because you are proposing to them a way to make money.

The most important thing when you setup online business or all businesses is to make a detailed plan. Plans for all the expenses, the activities involved, the strategies that you will be doing in your business and other constructive factors. If you do this, it will keep you motivated throughout your business from start to end — a successful way on top!

Our guest author, Daegan Smith, is the leader of the fastest growing team of successful home business enterpernuers on the net. His website is at : http://www.comlev.net.

The Money Blog has no connections with this business or website.

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Making money on the World Wide Web

Dave Sifry, head honcho at Technorati, the blog search engine, has given us another State of the Blogosphere assessment. Essentially he says:

* The blogosphere is now 100 times larger than it was 3 years ago.

* The blogosphere is doubling in size every 200 days.

* 175,000 blogs are created each day — two every second.

* 70 pc of pings that Technorati gets are from spam blogs.

* Daily posting levels are at about 1.6 million posts per day (18.6 per second).

* English has retaken the lead as the most spoken language in the blogosphere (Japanese is only 1 pc behind).

All this shows what a great market the Web is for commerce of all sorts. Take the business behind this Website, Syntagma Media. Over on Syntagma, there’s an assessment of its growth in July:

In the month of July Syntagma Media’s basket of key indicators showed an increase of 20.8 pc. Annualized that represent a 250 pc growth rate.

July, of course, is traditionally a slow month for commerce, the exceptions being anything related to travel, tourism and vacations in general. So our true growth is probably somewhere between 300 and 400 pc — a rate that outperforms even Hong Kong in its heyday.

As we often say, blog networks — whether interpreted as geeky outlets for techy types, or online, distributed magazines, like Syntagma — are a good business to be in.

To press this message home, we’re going to be running a new series titled, Making Money Online.

Stay tuned for that one.

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How To Start a Business: 7. More Tips for Franchises

When signing up to a franchise deal, there are a few details you should get clear first:

1. Make sure your contract mentions the period of the agreement. This is often five years, but it can vary. It should also specify a renewal option. Check any small print in the renewal terms in case they involve much greater expense or other prohibitions.

2. Nail down the exact location you’re getting and your rights to exclusivity within it.

3. All fees and costs, plus calculation formulas, should be presented to you. You also need to know if you can sell the business on for a profit.

4. A clause specifying that you can leave the business to next of kin in the event of your decease is also important, if a little gruesome to the squeamish.

5. Costs of training of you and your staff should be met from the fees you pay to the franchisor. Hidden costs for training can be large and sometimes disabling.

6. If you think you know enough to set up on your own after a few years, talk to the franchisor. Enlightened businesses will provide opportunities for you to expand with greater input to the business as a whole.

Above all, make sure you are aware of all the subtleties of the business before signing away your cash.

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